Do Different Better: LIVE
It's Time to Turn Income into Wealth with Purpose
January 18, 2026
St. Paul, MN
Who is the for?
The system is designed to confuse you. We are designed to clarify. Wall Street makes it complex to sell you products. We make it simple to give you power.
This experience is for you, if:
✅ You make good money but you FEEL 'broke' or behind you peers
✅ You want to make values-aligned financial moves
✅ You’re paralyzed by "FinTok" noise
✅ Tired of feeling like an imposter in your own bank account.
✅ You’re building legacy — not just income
✅ You want a safe space to talk money without shame
What You’ll
Walk Away With:
A shame-free sanctuary with premium catering and a curated network of peers. Leave with a single-page strategy you can execute on your lunch break. No fluff.
The Experience
You don’t need a lecture on your latte budget.
You need a strategy that matches your salary. We combine financial therapy with wealth architecture to turn your income into options —
one aligned with your purpose, values, and dreams.
No shame. No jargon. Just real talk, real strategies, and real transformation.
Agenda
SUNDAY, JANUARY 18, 2026
08:30a
Meet & Greet
09:00a
#KnowYourMoneyStory - Wealth mindset + money narratives
10:00a
#KnowWhatYouOwn - Asset mapping & portfolio awareness
11:00a
#BackThatAssetUp - Understanding asset classes & risk
12:00p
Lunch
#AskMeAnything - Expert Q&A
01:00p
#NewInsideNewOutside - Branding your NEW wealth identity
02:00p
#DoDifferentBetter - Build your Monday Mornings 90-day Action Plan
03:00p
#Mingling
Meet Your Guides
03
FEATURED INDUSTRY EXPERTS
01
Finance Queen
Y. Elaine Rasmussen
Founder & CEO | Social Impact Now
Elaine Rasmussen is a visionary wealth strategist redefining what it means to build financial legacies. As founder, investor, host and producer of the Do Different Better podcast, she empowers women to align money with purpose—making wealth-building practical, values-based, and unapologetically bold.
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Dr. La Juana Whitmore
Founder & CEO | NextFemme Financial
Dr. La Juana Whitmore is the powerhouse founder & CEO behind NextFemme Financial, helping women ditch overwhelm and take confident control of their money. With straight talk and smart strategy, she makes wealth simple, accessible, and aligned with who you truly are.
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02
Mindset Queen
03
Image Queen
Moonshine Stylist
Image Consultant | Brand Stylist
Moonshine powers women to shine from the inside out with wardrobe curation that reflects confidence, power, and purpose. Blending style with self-expression, she transforms closets into tools for visibility, alignment, and bold, unapologetic presence.
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03
25
DAY
SPEAKERS
PARTICIPANTS
The Venue
The Coven-St. Paul
165 Western Ave N Suite 8,
St Paul, MN 55102
The Coven is tapping into the collective wisdom of entrepreneurs across the country to open more inclusive spaces. Whether it’s a soirée, summit, or workshop, we’re here to make it unforgettable.
A vegan-to-carnivore breakfast and lunch will be provided by Graze and Go Catering.
<img src="https://tracker.metricool.com/c3po.jpg?hash=514d0cf0a96eb690e0e8875ce496ba7d"/>
Makeisha, MN
“I can start small with my investments and I should develop an investment thesis to guide my decision making."
GiGi, Bosnia
"Yes I'm definitely more aware and reframing how I think and talk about how I utilize money with myself and others."
Jennifer, MD
“I’ve had to sit with my thoughts a lot lately around money. Some I didn’t know I had. I was just used to do some things some ways. It’s been eye opening.”
